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INDEPENDENT GROWTH STUDIO / SAN DUCK

Growth begins
with people.

We help ambitious brands turn attention into growth through creator-led content, cultural insight and constant experimentation.

Let's write the next chapter
David Aliagas, founder of San Duck
David Aliagas · Founder, San Duck
David Aliagas / Vozpópuli ↗
FOUNDER-LED.
CULTURE-FIRST.
From local instinct to international ambition.Read the story ↓

BRANDS THAT HAVE TRUSTED US

RevyzeARQPartifulVoodooBeRealScuffersCornerIRL AppsOptimatik (Vybe)EqualsYOLO TechnologiesOslo Sleepswsh
01Partiful

From the feed.
To the party.

Partiful

2×weekly downloads
2×event invites

One viral video doubled weekly downloads. Event invites doubled, too.

02Scuffers

Culture you
can wear.

Scuffers

10×sales in one year

10× sales in one year.

03BeReal

A local feeling.
A global habit.

BeReal

BeReal — international growth70M+ users. Culture, content and community.

David led international growth at BeReal, helping scale the app to 70M+ users through local culture, content and community.

02 / OUR PRACTICE

A feel for culture.
A focus on growth.

01

Social strategy

Organic social strategy rooted in your audience. Positioning, content formats and market-specific ideas that belong on the feed.

SOCIAL STRATEGY / LOCAL CULTURE / TIKTOK
02

Creator programs

Creator programs built for authentic, platform-native content. From finding the right voices to briefs, collaboration and a repeatable production rhythm.

UGC / CREATOR OPERATIONS / COMMUNITY
03

Creative intelligence

Test content, listen to real customers and feed what you learn back into the product. More useful signals. Better next moves.

CREATIVE TESTING / PRODUCT FEEDBACK / ITERATION

THE WORKING RHYTHM

Listen closely.
Move deliberately.

01

Get close.

Understand the product, the people and the growth problem worth solving.

02

Make & test.

Develop native creative ideas with creators, then put them in front of real audiences.

03

Learn. Go again.

Read the response, share the insight and build on what moves the business.

03 / DAVID ALIAGAS

Growth instinct.
Human perspective.

San Duck was founded by David Aliagas, who led international growth at BeReal and helped scale the app to 70M+ users.

His experience connects social storytelling, local culture and the hard work of building a community. San Duck brings that hands-on perspective to consumer apps and brands ready for their next chapter.

BeReal — international growth70M+ users. Culture, content and community.

A FEW GOOD QUESTIONS

A good fit? Let’s find out.

Who do you work with?

Ambitious consumer apps, startups and brands that want organic growth to be part of the business. The best starting point is a product people can genuinely care about, and a team ready to test and learn.

What does success look like?

We agree the business question first. Depending on the product, that might mean downloads, activation, invites, sales or useful customer feedback. We look beyond views and keep the limits of attribution clear.

How do we start?

Email David with your product, who it is for and the growth challenge you are working on. We will discuss fit, priorities and a scope that makes sense before any work begins.

LET’S BUILD SOMETHING PEOPLE CARE ABOUT

Big ambition.
Next chapter.

Let's grow something